Achmea Farm Insurance launches Stud Stock Insurance Portal: insure your bulls and rams in minutes
Achmea Farm Insurance has launched a convenient way for stud stock buyers to insure their stud animals online. The new Stud Stock Insurance Portal enables farmers to insure their bulls and rams in just minutes – anytime, anywhere.
In recent years, there have been record-breaking bull sales for several key breeds, pointing to Australian farmers’ growing investment in elite genetics. Reflecting this trend, the average insured sum for bulls covered by Achmea Farm Insurance last year exceeded $50,000.
Drawing on its specialist claims experience, Achmea Farm Insurance reports that common stud stock insurance claims include animal illness or physical failure (including disease or deterioration), infertility-related issues, and accidental or traumatic injuries, including those that may occur during handling or transit. Given the high value of these animals, the financial impact of a single incident can be substantial.
To help farmers protect their investments, Achmea Farm Insurance has developed an online portal that enables farmers to insure their stud stock more easily following purchase, regardless of whether they purchase their animals online or on site at an auction.
Achmea Farm Insurance’s new Stud Stock Insurance Portal is designed with farmers in mind, offering:
- A convenient way to purchase stud stock insurance on mobile devices
- A simple five-step process from getting a quick quote, to having your animal insured
- Secure payment options, including Visa, Mastercard (credit/debit card) and BPAY
Responsible for Information Technology at Achmea Farm Insurance, Chief Financial Officer Math Creemers, said:
“Stud buyers told us they want stud stock insurance that’s convenient, simple, and available when and where they need it. That’s what we’ve delivered. Through our new portal, you can now buy stud stock insurance online and securely pay on your mobile or laptop.”
Achmea Farm Insurance Chief Client Officer Glenn Rosbrook added:
“Australian farmers and stud breeders manage a wide range of risks every day, but some exposures can’t be controlled. Transporting animals after a sale carries inherent risk, even with careful planning. Severe weather events – as seen with recent Queensland floods and Victorian bushfires – can also impact livestock with little to no warning.
“Our new Stud Stock Insurance Portal makes it easier for farmers to insure their valuable genetics, providing a convenient and flexible way to arrange cover when it is needed.”
Jake Phillips from Phillips Cattle Company, South Australia, said:
“As someone who regularly invests in high-value livestock, we recently used the new Achmea portal and found it genuinely straightforward. We’ve been Achmea clients for many years and, unfortunately, had to make a claim on a high-value bull that passed away suddenly in 2023. We were extremely relieved by the care and professionalism we received, and the claim was settled promptly, allowing us to replace the bull within a matter of days.
Now, with the new portal, arranging insurance is one of the first things we do, even if we’re still at the sale or bidding online. Within minutes of purchase, we can have cover in place on our phone. That removes a lot of stress for us around transport and those critical first few weeks post-sale when lots can go wrong. When you’re investing serious money in genetics, that immediate peace of mind is incredibly valuable. It allows us to bid with confidence, and the portal was just so easy to use.”
Pictured: Emma, Gus and Jake Phillips, Phillips Cattle Company, South Australia
How to access the portal
The portal is now live at www.achmea.com.au/online-cover and is open to all Australian stud stock buyers. It provides online cover for stud bulls and rams valued up to $100,000, with no need to be an existing Achmea client. For animals valued above $100,000, buyers can contact Achmea Farm Insurance directly for tailored cover by calling 1800 724 214.
Stud stock insurance – policy benefits*
- Flexible cover terms: 3, 6 or 12 months
- Three levels of cover: from mortality (including transit) to accidental loss of use, sickness and disease
- Access to Achmea Farm Insurance’s dedicated policy and claims support teams
*This information is general information only and does not consider your individual objectives, financial advice or needs. Read the Stud Stock Insurance Policy Wording available on www.achmea.com.au/important-documents before making any decisions.
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Media contact
Ilse van de Meent
General Manager
Marketing and Communications, Achmea Farm Insurance
[email protected] | 0428 750 861
About Achmea Farm Insurance
Achmea Farm Insurance is Australia’s specialist, direct agricultural insurer, backed by more than 200 years of cooperative heritage through the Achmea Group. Thousands of farmers across Australia trust Achmea Farm Insurance to insure their operations. We combine local expertise with a simple, on‑farm approach to help keep farmers farming.